This special edition shirt with Rockmount’s signature bronc embroidery is a tribute to our founder Jack A. Weil. Papa Jack designed our logo when he founded Rockmount in 1946. This is when he innovated the first snap shirts, too. Special features include piping, embroidered arrows on the “Smile” pockets, Shotgun cuffs, and snaps. Fabric is year-round weight 100% gabardine twill.
Embroidery is a special treatment that helped popularize Western fashion from the very beginning. Rockmount maintains the art of the shirt maker like no other brand, a four generation tradition of the finest craftsmanship in both shirt construction and embroidery as an art form. This ornate embroidery is extremely high quality with fine detailing and special techniques on front, back and cuffs.
Where others use synthetics Rockmount vintage embroideries are natural 100% cotton that is more comfortable and ages well. Relaxed fit. Imported.
Product Details
I’ve always believed we were never selling just the cowboy—we sell the romance of the West. That’s so much more... — Papa Jack
