Rocky Mountain News - Rockmount Opens Retail Store

August 1, 2002

ROCKMOUNT OPENS RETAIL STORE

by Leslie Kennedy, Fashion Editor

Actors and musicians have been wearing Rockmount clothes for years, but with the opening of the Denver company's first retail store, stars are stopping by to pick up a few things for themselves.

For nearly 60 years, LoDo's Rockmount, the country's oldest snap western shirt company, was only open for wholesale.

"People have been walking in for years and we sent them to the closest store," says Steve Weil, Rockmount vice president. "Now, there is no Western store convenient to downtown so we needed to respond."

Recently, director Robert M. Young and actors Xander Berkeley (Shanghai Noon, Air Force One) and Robert Knott (Pollack), in town filming Below The Belt, stopped by to purchase several shirts, straw hats and jackets.

Other celebs spotted in Rockmount: Bob Dylan, Robert Redford, Jeff and Beau Bridges, Alan Jackson and Aidan Quinn.

Visit Rockmount at 1626 Wazee and www.rockmount.com.